The Project

Explora Security Rebrand

The BRIEF

Development of the brand identity and logo design

Explora Security is specialised in the design and integration of blast mitigation construction and force protection worldwide. The company required a complete rebrand to move from the military to the governmental field.

Services provided

  • Brand Strategy
  • Brand Identity
  • Logo Design

Old logo

New logo

The CHALLENGE

For this proposal I developed the brand strategy, redesigned the logo and created a new visual identity to help the company in their new challenge.

STRATEGY AND APPROACH

I maintained the original logo’s gradient and utilised it to create a dynamic effect, symbolising the globe and the continuous innovation. The logo is also designed to reinforce the company expertise in its field.

RESULT

With the new visual identity and a brand strategy in place, Explora Security is ready to make the jump in the governmental industry and stand out from the crowd.

Testimonials

What the people I shared experiences with say

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Ready to create something awesome and extraordinary?